AdWeek reports that Regal Cinemas and Sony Pictures Entertainment (SPE) have signed a deal in which SPE will get a two-and-a-half minute block in each 20-minute pre-show at Regal theaters. Included is a clip for Spider-Man 2, coming in June…
Jeff Blake, vice chairman of SPE in Culver City, Calif., said at first the block would be used for Sony’s movie,…
